Put the web to work for
YOUR business!


We Can't Wait To Meet You & Work With YOU!


Our results stand the test of time... We like to call it The MSW Method™. The MSW website design technique, social media strategy, and internet marketing approach have made a difference for hundreds of businesses like yours across the country for over 21 years.

Longevity in this business is an indicator of the success our clients achieve!

As clients will attest, the MSW team works to ensure:

  • VIP service
  • Website that generates leads
  • Robust social media presence
  • Effective lead generation mechanism
  • And rates that make the return on your marketing investment easy


The 4 Most Dangerous Words for Business

Our goal is to help you dominate your competition online & close more business.

Sandy Waggett
Founder & Owner

Sandy has a passion for small businesses and since 1999 has worked to positively impact small businesses in a big way. With 20+ years in the business, she's seen a lot and is definitely an ally you want on your business team when it comes to all things web and Internet marketing.

She holds a Master's Degree in Instructional Technology. Prior to starting MSW Interactive, she was a Senior Engineer for BAE Systems/Lockheed Martin developing computer and web-based training applications for the USAF and Space Command.

She serves on the Board of Directors for the Lake Area Chamber of Commerce, the Board of Advisors for Big Brothers Big Sisters, and the Board of Directors for Citizens Against Domestic Violence. She also is the recipient of multiple leadership & business awards.

Sandy is a member of Leader Exchange Council (LXCouncil), which is a group of business owners and leaders that meets monthly to share and exchange ideas and best practices in all aspects of business strategy, marketing, and operations.

Dogs, golf, and wine ... these are Sandy's loves.
(though not necessarily in that order all the time)

Rebbecah Sansom
Director of Business Operations

Rebbecah is a master of business management, customer service, and problem solving. If you have a question, she either has or will get you the answer. She's an anchor in our daily business operations and works tirelessly to ensure client satisfaction, team member satisfaction, and (frankly) our sanity on days that seem to be sheer chaos. :-)

She has two associates’ degrees: Human Services and Business Administration.

Outside of work and education, her passion for life revolves around her pets and advocating for proper treatment of animals. Her family and friends lovingly refer to her as the crazy dog lady! It's no wonder she fits in so well here!!

Her free time is spent the best people in the world – her family. You will find her most weekends playing cards with the family, or watching the game – any game!

She and her husband, Curtis, have a beautiful baby boy, Wesley.

Rebbecah has the most incredible wit you'll ever encounter. Trust us, you'll definitely want to have many conversations with her, because you'll smile and laugh ... A LOT!


Karen Horsman
Director of Creative Services

Karen oversees our social media team, ensuring your goals are met, growth is occurring across your online presence, and high-quality, original content is being published on your behalf.

Originally from a small town in Northwest Missouri, Maysville, Karen attended Columbia College – Lake of the Ozarks where she graduated with a B.S. in Business Administration with a major in Marketing.

She has a passion for marketing and it shows. Karen continually finds new and creative ways for our clients to reach their target clients. She's an essential part of the MSW team and enjoys pursuing her passion for small business success!

In her spare time, she and her husband, Cory, enjoy traveling, spending time with family, and hanging out by the water. They have a beautiful baby boy, Rhetly, as well.

And we can't forget Gabbie ... the sassy, but sweet fur-baby. They adopted her several years ago from Dogwood Animal Shelter and their lives have never been the same!

Karen's kindness and her work ethic is absolutely unparalleled. You're going to love that about her, and your business will too!

Amanda Rowden
Director of Web Services

Amanda joins our team with 20 years of experience in marketing.  As the marketing director for 3 businesses at the Lake of the Ozarks over the past 10 years, she brings a wealth of knowledge in marketing strategies for our clients.  

She is originally from Freeburg, MO, where her family owns a sporting goods store, canoe rental, and campground that has been in the family for over 100 years. They are known as the “Outdoor People”, which has helped Amanda excel in marketing for tourist areas that are known for outdoor activities. 

When she is not in the office, Amanda enjoys boating, camping, and spending time with her friends and family.  Amanda is also an avid KC Chiefs and St. Louis Cardinals fan.   She loves to travel to any destination with her spouse Jaelyn and their three dogs Ellie, Skyye, and Odin.  Oh yeah – can’t forget the kids.  Brittany lives in Springfield, MO, Andrew is currently living in Denver, CO, and Alena still lives at home with Amanda and Jae. 

Amanda not only brings a wealth experience to the MSW team, she also brings a sense of humor that even keeps Mike on his toes!

Alycia Conrad
Director of Branding

Alycia is a born and raised Columbian. She and her husband Josh moved to the Lake of the Ozarks to fulfill their dream of living on the water, waking up to beautiful lake views every morning. Can’t beat that!

She graduated from the University of Missouri with a Bachelor of Science in Hospitality Management and two minors – one in Business and one in Spanish. Alycia has always enjoyed reading and writing, even at a young age. (She was the kid reading under the covers with a flashlight… One more chapter, Mom!) She also loves getting to know people and helping others achieve their goals.

When she’s not in the office, Alycia enjoys kayaking, travelling with her husband, and cuddling with their pups – Phoebe and Kona. Coffee is her weakness, and one day she hopes to enjoy espresso in Italy.

Alycia is an expert proof reader and claims to love doing it. We can't tell you how much we love this about her! ;-)

Mike Waggett
Director of Business Development

Mike was a decorated fighter pilot in the USAF before retiring as a Colonel in 2009. In his last assignment, he was the Commander of the IG Brown Training & Education Center in Maryville, TN. He joined the MSW team in 2009.

His leadership experience in both small and large organizations allows him to bring a skill set to bear in developing and maintaining great relationships with our clients, as well as leading and inspiring our incredible team. Mike holds 3 Master's degrees, believe it or not!

Mike leads the business development efforts for the company. He is also heavily involved in the Lake of the Ozarks community.

Mike is the recipient of multiple leadership and Lake of the Ozarks community awards.

If you ask Mike, he'll tell you how he recently got his face on the side of the American Made Heroes Limited Edition Evan Williams bourbon bottle!


Sherrie Thompson
Senior Web Designer & Secret Weapon

Sherrie has been with MSW Interactive Designs, LLC for more than 16 years. During that time, she's worked with hundreds of our clients, just like you, maintaining and updating websites. Sherrie is dedicated to meeting your needs at lightning speed ... we call her our "secret weapon". She literally turns updates around so fast, you barely have time to hit Send/Receive in your email from the time you request an update until the time it's completed.

Talk about a competitive advantage!

 Sherrie is a University of Tennessee grad with a BA in Biology. She was a high school science teacher for three years until returning to UT to complete her Masters in Public Health with a concentration in Health Planning and Administration. Sherrie lives in Seymour, Tennessee with her husband, retired Col. G. Kevin Thompson. Her beautiful daughter, Delaney (a Duke graduate) grew up before our eyes and, after obtaining her Master's Degree from Virginia Tech, is now working in Raleigh, NC as a structural engineer.

Sherrie and Kevin have two Bernese Mountain Dogs. When not working, Sherrie and her family love hiking and cheering on the Washington Nationals and the Tennessee Vols!

Rocky Top, baby! Enough said.
(Okay, she may have some Blue Devil in her too, since that's her daughter's alma mater)

Chasiti Begley
Senior Marketing Specialist

Chasiti graduated from College of the Ozarks in Branson, MO with a B.S in Business Administration and an emphasis in Marketing. She definitely brings an abundance of creative energy each and every day and loves helping businesses grow their social media presence.

In her personality test, she was identified as the "rain maker" - yeah, we love that about her!

In her free time, she loves hanging out with her husband, Levi, and their two fur-babies Higgins and Hoss. Outdoors is her favorite space to be and she loves to kayak (with her dogs, of course). And when she's not outside, she's in the kitchen trying out new recipes or baking sweet treats. We love that because she feeds the office!

Chasiti has a personality that energizes everyone she's around. She's another red head in the office, too. (If you know anything at all about red head superpowers, you understand why you want her on your marketing team.)

Krysti Rice
Branding Specialist

Krysti graduated from Missouri State University with a BA in Marketing, with an emphasis in Advertising & Promotions. She absolutely loves creative writing and marketing, and it shows in her work and the results she achieves for clients.

Her free time is spent with family and friends, as well as her fur baby, Gizmo. She loves to try new foods, boat on Lake of the Ozarks, and experience the adventure of the great outdoors, in general.

You'll know Krysti immediately when you see her because she'll greet you with a smile that will light up any room!

Deanna Powell
Senior Social Media Coordinator

Deanna came to us from her event planning business, Events DEE-signed (which she still does on the side).

Her creativity, graphic design, and organizational skills are a natural fit for our clients' marketing needs. They absolutely love her work on their social media accounts.

She's also an accomplished photographer and can often be found at clients' businesses capturing images for use in the their social media campaigns.

Deanna has three beautiful adult children and truly enjoys any and all time she gets to spend with them. In her free time, she also designs and markets original board games with her boyfriend, Mike. Talk about a fun gig!

If you ask her nicely (or give her a beverage), she may even sing for you. She's got an incredible voice!

Awards & Recognition

2020 President's Award
Sandy Waggett
Lake Area Chamber of Commerce

2017 Board Member of the Year
Lake Area Chamber of Commerce
(Sandy Waggett)

2015 Lieutenant Governor's Veterans Service Award
(Mike Waggett)

2014 Small Business of the Year
Lake Area Chamber of Commerce

2012 Top Ten Woman of the Year
Lake Lifestyles Magazine

2012 Business Person of the Year
Awarded to Owner, Sandy Waggett by
Lake of the Ozarks Regional Economic Development Council

2012 Woman Making Her Mark Award
Awarded to Owner, Sandy Waggett by
The Lake Today Newspaper


Best Entrepreneur-Service Business

Stevie Awards for Women in Business

Online Marketing Campaign of the Year 2005 FINALIST
Stevie Awards for Women in Business

Best Entrepreneur-Service Business

Stevie Awards for Women in Business

Technology Innovator of the Year

Stevie Awards for Women in Business

Fastest Growing Company

Stevie Awards for Women in Business